It can be hard to get your products noticed by the public when you run an ecommerce company. There are many options to advertise your business where consumers are most likely to find it. Learn all about Google Shopping Campaigns and decide if they are a good fit to your ecommerce store. What is Google Shopping? Google Shopping allows customers to shop and compare products from different … [Read more...]
50+ Instagram Statistics you Should Know In 2022
Instagram is constantly improving and experimenting. Consistently. It will continue to support creators and influencers with fundraisers and shoppable streams. Brands can now add swipe-up hyperlinks to increase website traffic. Instagram is constantly adding value to its users with every update. How can marketers get the most out of Instagram? These 50+ Instagram statistics will help you … [Read more...]
Marketing, persuasion, sales: the truth
Over the past few weeks, I’ve been reading a lot about persuasion. And this is what you probably already know — It’s nearly impossible to convince people of what they don’t want to believe! Decades of work in psychology attest to this truth, as does most everything in our politics and most of our everyday experience. Think of your own conversations with your family or your colleagues. How often … [Read more...]
Interview Questions & Answers for Social Media Managers – 30+
Social media marketing is on the rise as everyone is online. 82% of Americans (approximately 295,000,000 users) use social media. Businesses are eager to take advantage of this trend and expand their influence. The increase in demand is evident for social media managers. How do you get the job of social media manager when there are so many applicants? We have collected a list with … [Read more...]
45+ Pinterest Statistics that Boost Social Selling in 2022
Pinterest is a visual search engine that inspires many. The platform is used by millions of people to plan their future purchases. Pinterest users are focused on brands only, unlike other social media platforms. Pinterest makes shopping easier thanks to features such as Live Shopping and shoppable Idea pins. Pinterest is no longer intended to drive website traffic. It is becoming a … [Read more...]
How to Create a Content Marketing Manager Position Description
Ten years ago, the role of content market manager was not even known. However, it is one of the fastest-growing marketing roles and one that companies of all sizes are seeking to fill. It can look very different depending on what company you work for. It is why job descriptions for content marketing managers are so important. According to Indeed, more than half of job seekers believe that … [Read more...]
How to build a LinkedIn Strategy for Employee Advocacy
Without brand awareness, you have no leads. Without leads, your company will struggle to grow. Getting your name out there and building your reputation are multifaceted problems with a wide variety of solutions. ONE of those solutions is publishing consistent, strategy-driven content to your website. That’s what we do for ourselves and our clients. But what if we told you that you could activate a … [Read more...]
5 Types and Examples of Forms That Will Help Improve Your Landing Page
The landing pages of today offer a wide range of tasks that you can tackle. They should be able to educate visitors about your brand and collect information from customers. And, most importantly, they need to convert. How can you make a landing page do so many things at once? Let a page do all the heavy lifting This handy tool will improve your visitors' experience and boost the … [Read more...]
How to Ace Your Email Marketing Campaign Newsletter
Marketers must keep your company at the forefront of customers' minds. You must work towards sales acceleration, lead generation, and conversions. How can you do this? Email newsletters are a great way to do this. Did you know that 31% of B2B marketers consider email newsletters to be the best strategy for lead nurturing. Email newsletters are the most popular form of content marketing … [Read more...]
15 E-commerce Tools to Increase Your Revenue
Today's e-commerce customer journey can be quite complex. Shoppers expect high-quality customer service from companies, as there are many touchpoints that they might come in contact with your brand. You have to ensure that it is a seamless experience, remain consistent on all platforms, and make sales through different channels. E-commerce tools are a great way to help you navigate the … [Read more...]