I stared wide-eyed at my computer screen, frozen with disbelief. $306,055.05. That was the total revenue number I saw at the top of my profit and loss statement at the end of 2021. Without a doubt, it was the biggest financial year my freelance writing business had ever had—both in total revenue and in net profit (which was right around $175,000 before taxes and retirement savings).After a … [Read more...]

Every business needs marketing. There are many options for marketing your business as the market changes. A social media presence is a necessity for any business because it allows them to reach potential customers. Social media is used by 4.48 billion people. Your marketing plan has been created and includes Twitter, Instagram and Pinterest. Your site is being optimized for SEO and your … [Read more...]

Online shopping is growing in popularity. By 2023, online sales will account for 22.3% of all retail sales. Social media is a big part of ecommerce. It allows you to connect with people and create a brand. Social media can now be used to create an ecommerce marketplace of its own: social shopping. You've likely seen social media ads with embedded links that take you to product pages if you are … [Read more...]

[TAG0] Email marketers are often stuck for ideas on what to send their subscribers. "Marketer's Block" is just as common as "writers block". It is imperative that you think of innovative ways to increase your email subscribers' number as they receive so many emails every day. Marketers often get bored with the same emails they send, which can cause readers to unsubscribe. We have different … [Read more...]

💡This piece was a collaborative effort between me and Tamilore.The first-ever Pride parade – also known as the Christopher Street Liberation Day March – occurred in New York in June 1970 during the one-year anniversary of the Stonewall Riots. It was a way for the community to reflect and honor the bravery of the gay, lesbian, and transgender activists who risked their lives … [Read more...]

Travel has always been a fundamental part of my life. A love for not only destinations, but for the journey to reach them, is what led me to found my company, SteamLine Luggage. So during the pandemic, being stuck at home while still promoting travel inspiration to my customers felt surreal.  In October of 2021, my husband Mark and I decided to pack up our bags and embark on a year-long … [Read more...]

Over the last few years, affiliate marketing has seen a rise in popularity. Affiliate marketing is the most important source of revenue for 20% of marketers. If you don't know what affiliate marketing is, you should learn it! You'll be missing valuable sales opportunities! [TAG0] Affiliate marketing is booming fast because it offers many benefits for businesses, such as increased revenue … [Read more...]

If you ask Instagram influencer Ambar Driscoll about her organization, “Bamby Collective,” she’ll make it clear that while the group does have some of the makings of a small business – they’ve launched a signature product, their brand revolves around a central tenet, and their following consists of many who love their mission  –  it’s … [Read more...]

30-second summary: It is not necessary to be a public figure in order to own a business. It is possible to create an anonymous entity digitally, contrary to popular belief. However, you can use a lot of effective marketing strategies It is difficult to delete personal data that you have already published. How can you manage your … [Read more...]

[TAG0] There are always two sides to content marketing. All marketers and business owners want to be on the more profitable side of marketing. This is where they get the traffic that converts. This is not an easy task. It's possible, but it is not easy. We will discuss some tips to help you stay on the greener side of the market in this article. What is the difference between … [Read more...]