30-second summary: To get traffic, converts and make money with Adsense or affiliates, title optimization is crucial for articles, blogs, and webpages. To avoid being penalized for keyword stuffing, stick to one keyword phrase per webpage. However, adding additional keywords to create a more sensible title can help increase traffic to your website. These are … [Read more...]

Without a product marketer, no product management team can succeed. The product marketer is responsible for finding the right audience, positioning products, crafting strategies and completing the sales cycle. To position and promote your product, you need someone who is able to keep up with market trends and customer behaviour. It's time for a product marketer to be hired if you work in … [Read more...]

Buffer is determined to help small businesses grow their brand on social media. We've seen so many amazing companies as a result. We wanted to share our top picks as we close out the year. You might be wondering how they were chosen. We love brands that: Created a strong brand identity: The best brands make sure that everything, from their products to social media content to community … [Read more...]

You might be a busy marketer who is limited in time and wonder if you should spend more time writing copy or designing the landing page visually. It can be difficult to design a landing page. It can be difficult if this is not your field of expertise. Because design is a key factor in landing page performance, many marketers struggle for hours, days or even weeks. Design is important, but … [Read more...]

Your company's success depends on your sales productivity. The measure of a sales team's productivity is how they meet the needs of customers, reach their goals and achieve the desired outcome. This article will discuss the best strategies for increasing sales productivity within an organization. What is sales productivity? Sales productivity simply refers to the amount of products you … [Read more...]

30-second summary: The digital marketing industry has been dominated by discussions about privacy and cookie modifications. How will third-party cookies be removed and new privacy regulations affect paid search? Here's what search marketers should expect and how they can prepare Targeting, measurement, optimization, and optimization are all based on the ability … [Read more...]

Digitalization is a key factor in any brand's growth. Engaging digital interactions with your clients are essential. This requires a well-planned digital marketing plan. A strategy that produces results can only be achieved if you have someone who is an expert in digital marketing and knows how to call shots from the top. You need to find a digital marketing manager with the creative and … [Read more...]

A company's social media presence is an important marketing strategy to reach more customers. Your company's social media pages allow people to get to know you better and help build your online brand. We know many small business owners who love managing their social media accounts and are happy to do so. However, some people find it more beneficial to hire a social media manager to help them save … [Read more...]

Anybody can send an email. Can you send an email that does what you want? Email marketing is all about creating conversions . These are the actions that you want your subscribers to take. These conversions are a reflection of your ability to grab subscribers' attention. They'll leave your email if you don't grab their attention with your emails. How can you know how effective you are at … [Read more...]

No matter what industry you are in, it is essential to find and nurture the right leads. It is what will make the difference between converting prospects into loyal, paying customers or wasting your time on unqualified people. It makes sense to focus your attention on lead management and optimize it at each stage. Research shows that automating the lead management process can boost sales … [Read more...]