What can you say in 160 characters? Twitter bios can sometimes say everything.
Your brand’s introduction to Twitter is your bio. Your Twitter bio is proof of who you are and what content you create.
Do it right, and you will see your profile visitors become followers. You heard it!
A compelling bio will convince your visitors to your profile to click the Follow button even before you start your campaigns.
What’s more?
Twitter bios can be searched, which is a great way to convince more followers. It can be indexed by search engines such as Google, Bing and Twitter search.
These benefits make it important to think of interesting Twitter bio ideas.
Writing a long bio is not for everyone.
Some brands communicate what they feel quickly without having to use the character limit or emojis. Others fail to create a clear introduction.
We have analyzed some of the most popular twitter bios and cracked the code. With these simple Twitter bio ideas, we will discuss how to create the perfect bio to increase your Twitter followers.
And lo and behold.
1. Describe Your Business in Detail
Twitter is for busy people. They don’t have time to waste. If your bio is unclear, no one will read it twice to make it clear.
It is better to use descriptive Twitter bio ideas that cover ” What exactly you do”!
Starbucks has a bio. They used simple and common words that are easy to understand. The sentence structure is clear. It includes the actual activities of the company within the 160 characters limit.
Starbucks uses motivational and emotional words in their bio to inspire people. It is a great way to get people’s attention.
Interesting read: How to get your brand trending on Twitter
2. Don’t Forget to Add Location
What information is most crucial to increase trust in your Twitter audience if you use Twitter for business?
Your business location is important. No matter how small or large your business, the location setting is crucial.
Add the location of your physical storefront, such as a restaurant or retail shop to your Twitter bio.
Even if your business does not have a physical location, it is possible to mention the city in the bio of the company.
Let’s look at Salesforce as an example.
Salesforce included its geographic location in their Twitter bio. It has made it easier to build trust with its audience by including the location.
If you haven’t already added a location to your bio, do so immediately!
3. Use Relevant Hashtags
Add relevant hashtags to your Twitter bio to help people quickly identify you or your business.
This approach is great, but be aware that you don’t want to spam-pack your bio full of hashtags. Avoid using unrelated hashtags.
Here’s an example to help you get the idea.
Martin Ford, a New York Times bestseller, uses hashtags for his work to be described to his followers. Martin Ford cleverly used hashtags to describe his books and encourage others to use them. Martin can use this hashtag to promote his new work and increase social proof.
It’s a smart way to increase followers. Totally!
4. Personalize it
It’s okay to be a bit personal in your Twitter bio. Your Twitter handle can be personalized to help you draw more attention.
Take Pam Moore’s example. She has brilliantly included her personal details in the bio.
Pam writes in her bio that she loves friends, God, the beach and technology. You can take her or leave; she is who you are.
Because it contains both her work and personal preferences, this simple addition has attracted more people to her account.
Don’t be afraid to personalize your Twitter account! Your bio can include your interests, likes, and beliefs.
Interesting read: How can you increase traffic to Twitter?
5. Add your achievements
One of the most popular Twitter bio ideas is “If you have something, flaunt your it.” Don’t be afraid to show off your accomplishments in your Twitter bio.
It can actually help you get more followers to your Twitter account because you have presented your potential in the bio. Simply put, adding your achievement is social proof that the entire audience can see.
Neil Patel’s tweet bio gives a clear view.
Neil Patel’s bio includes his accomplishments as an author, entrepreneur and co-founder.
Your Twitter account will be more credible and valuable if you include accomplishments in your bio. If someone is looking at your account, they will be able to see your accomplishments and success.
Don’t forget to include your achievements in your Twitter bio. You might get results similar to Niel Patel.
6. Add your website link
Social media is responsible for 31% of all website referral traffic. This is amazing. It’s easy to reach the targeted audiences you want by simply adding a link in your Twitter bio.
You don’t have to link to your website. However, you can add links to your blog posts and landing pages.
It is recommended that you include a trackable link in the bio if you wish to track traffic to your Twitter account. You can use a variety of Twitter automation tools to help you.
Let’s take a look at what Burger King has done to make its Twitter bio more relevant.
You can see the link to Burger King’s tweet bio.
This link will ultimately help them to bring more people to their website. The link will be clicked by the users who visit the account, and they will be directed to the landing page or website.
7. Make your products popular
Are there any books, podcasts or publications that you would like to promote on social networks? A Twitter bio is a great place to showcase it!
Your bio should include your products. This will increase your social media engagement. Your target audience may be able to see your work directly and might reward you by following back.
John Lee Dumas’s twitter bio highlights his podcast, Entrepreneur of Fire.
Although the bio is simple, it’s also very effective. Because his work is clear in his bio, anyone who checks his Twitter account can believe him.
If you have anything to share, don’t hesitate!
8. Keywords related to your business are a good idea
If you want to increase your followers and engagements on Twitter, adding keywords to your bio is a great idea.
When people search for you on Twitter, keywords are extremely important. Simply put, keywords in your bio will increase your Twitter account visibility.
Be sure to remember this before you add keywords to your bio. Do not use too many keywords that aren’t relevant to your audience. Instead, choose the ones that they are searching for.
Here’s an excellent example of Econsultancy’s Twitter bio.
Econsultancy used keywords such as eCommerce, digital, marketing and more in its Twitter bio.
Keywords are used to identify the audience searching for your account.
It’s time to update your Twitter bio!
As per social media statistics, 330 million people use Twitter daily. If you are a regular user of Twitter, there will be at least one hundred people dropping by your profile every day, if not more.
This is your chance to convert your visitors into your followers. Twitter bios will allow you to concisely present your brand.
These are the tips that will help you create a strong Twitter bio. It is best to first understand your brand and then write down some ideas for Twitter bios that really capture the key details.
The hard part is done once you have created a great Twitter bio. Next, you need to make your profile stand out on Twitter. Send engaging tweets about products, events, and thoughts.
SocialPilot is a Twitter management tool which can help you manage Twitter accounts by scheduling tweets at the best time. Get your free trial now to start your Twitter journey.
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SocialPilot’s first post was 8 Amazing Twitter Bio Ideas to Convert Visitors into Followers
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