Social media evolves at a breakneck pace Social media platforms like Instagram and TikTok boast user bases of over 1 billion, showcasing the ever-changing landscape of social media marketing trends. These trends are shaping global connectivity and the profound impact of digital influence. 61% of consumers trust influencer recommendations Consumers' trust in influencer recommendations is a clear … [Read more...]

Are you looking to unlock the full potential of LinkedIn? Want to build a strong network and achieve your career or business goals? Look no further! In this article, we'll share proven strategies to elevate your LinkedIn game and maximize your reach. Whether you're a job seeker, entrepreneur, or aspiring influencer, these tips will help you supercharge your LinkedIn presence. Let's dive in! Set … [Read more...]

When it comes to LinkedIn, the world's leading professional networking platform, the way we present our visuals can make a significant impact. In this guide, we'll explore the recommended image sizes for different types of LinkedIn posts, helping you maximize your impact and engagement on the platform. LinkedIn Standard Posts LinkedIn standard posts come in three types: square, landscape, and … [Read more...]

How many times has it happened to you that you’ve run out of blog ideas? Our guess – quite often. Well, we have all been there, and it is often daunting to figure out a way out of this block. Intriguing Round-up There are abounding reasons to love exclusive round-up posts. If the topic is highly relevant and resonates with your readers, it builds huge engagement. A round-up blog post is akin to … [Read more...]

Facebook has become the go-to social media platform for businesses looking to promote their products and services. With over 2 billion active users, it's no wonder businesses are flocking to Facebook. But with Facebook constantly evolving, what does this mean for business owners? In this article, we'll dive into the Facebook Business Suite in 2024 and explore its features and benefits. Whether … [Read more...]

src="https://buffer.com/resources/content/images/2023/07/maria-teneva-jhiNXFgQtCo-unsplash--1-.jpg" alt="10 Examples of How Content Creators and Teams Are Using AI"> Artificial intelligence is now more accessible for non-technical people, even if the latter don't recognize it. You've probably used AI if you've ever used Grammarly to check your work or Otter to record a meeting. More people are … [Read more...]

Can you run a social media account only using AI? I recently took some time off work and thought I'd use the opportunity to answer this question. What I did and the experiment parameters I focused on a weeklong period, scheduling all content through Buffer. This approach allowed me to analyze the performance of AI-generated content, which I did using the stats LinkedIn makes available. The … [Read more...]

What are you working on today for social media management? Have you been trying to figure out your social media marketing plan and not sure where to start?One of our goals at Buffer is to always be iterating and experimenting with what we do on social networks and share different types of content. We’re up for trying all sorts of different strategies for social media! And many of these end … [Read more...]

Lisa Lane never had big plans to be an inventor, or even an entrepreneur. That was until an "aha" moment hit her in the shower. She was cleaning her shower the slow way, by filling a cup over and over to rinse it. It was messy and time-consuming, and she thought, there has got to be a better way. She had no clue where to start—she knew nothing about how to create a product or how to bring one to … [Read more...]

Baffled by BOFU and BR? Doubtful over DSP? Feeling FOMO over FB, FYI, and FTW? We hear you. In the ever-changing world of social media, keeping up with the latest acronyms can feel a little like learning a whole new language. But don't worry, we've got you covered. In this definitive guide, we're going to shed light on the hottest social media acronyms and abbreviations to help … [Read more...]