Most brands are now using hashtag marketing thanks to Reels and TikTok challenges! It has been a great tool for branding campaigns and has helped to motivate people to participate in viral challenges. We can help you if your brand is not well-known or if your hashtag parade isn't going as planned. Check out these top hashtags to increase your reach before you start building your hashtag … [Read more...]

Stories are a way for us to connect with others and understand the world around. Stories give meaning to our ideas and experience. I speak, teach, and write about narrative intelligence. This is the belief that stories are the best tool for behavior change. My experience working with leaders in Fortune 500 companies as well as startups has taught me the power of stories to change behavior, … [Read more...]

30-second summary: Holiday shopping season is here and your ecommerce store , whether it's a local shop or an internationally ecommerce brand , needs visibility to increase sales How can you get in front of potential customers and drive sales in highly competitive markets? Kris Jones, a former Pepperjam founder and serial entrepreneur, shares an ecommerce SEO guide. Ecommerce … [Read more...]