Blogging sounds quite common, doesn't it? There is something for every topic that you can think of. Is it possible to think of all the blogs that exist? We are certain that this number is far too large. However, does it really matter how many blogs you write or how many readers? It's the readers, of course. The most common question a blogger has is how to promote their blog and … [Read more...]

Video marketing is at its peak. Many brands and individuals are creating videos to engage their followers. Videos are dominating social media, whether it's Instagram and Facebook. They can convey any information in an attractive way. It is now the most desired form of online content, as it doesn't require any regressive skillset or logrolling efforts. We often end up with compromised … [Read more...]

While you can laugh all you want, it's high time that we all took TikTok seriously. This platform is no longer a playground for online teens, but it's now open to everyone. Millions of people spend hours scrolling through endless content. If you aren't marketing your brand there, you're missing an enormous opportunity. [TAG0] Here's the ultimate guide to TikTok Marketing. This guide will … [Read more...]

30-second summary: Use a short title with a meaningful word (between 5 and 12 words) Use High-priority keywords at the beginning of the title. Titles should not exceed 70 characters No more than two words Keyword phrases should be used in the exact way they are searched. It is important to order words correctly. The research … [Read more...]

What is social proof? src="https://buffer.com/resources/content/images/2022/06/Social-Proof-Blog-1.png" alt="Social Proof: Steph Smith on Intentionally Building a Personal Brand"> Social Proof is a series that shows how ambitious people create and grow their personal brand to inspire others. Social proof has two meanings. It can be used to'replicate the actions of others to achieve … [Read more...]

[TAG0] Since the Covid-19 pandemic, customer expectations about their experiences with brands have changed dramatically. Particularly, the modern consumer is more concerned about sustainability and social issues than ever. While this presents significant challenges to businesses, it also opens up opportunities for businesses to improve their marketing strategies. Content curation is crucial … [Read more...]

Instagram is a great place to share your life with family and friends. But when is the best time to upload reels to Instagram to get maximum engagement. There are many factors to consider. Here are some tips to get the most from your Instagram posts. What is the best time to post on Instagram? There is no single answer to this query. The best time to post Instagram depends on your audience … [Read more...]

[TAG0] Your website is your digital business card. It is the first thing people will see when they search for information about you and your business. While beautiful imagery and video content may be helpful, there's a reason content is still the king. 2022 will change the way creators and marketers use content to build their websites. What has changed in this area? Let's look at the most … [Read more...]

src="https://buffer.com/resources/content/images/2022/08/pexels-ron-lach-9578722.jpg" alt="Facebook Groups for Small Businesses in 2022: The Benefits + Real Examples"> While any company can sell their customers a product or a service, a great branding offers something more: a sense that they are part of a larger community. Customer retention is a key goal for any business. This is the ability to … [Read more...]

The moment I learned about my young daughter’s medical diagnosis is permanently etched in my memory like a bad tattoo. I had just switched off the TV in the living room when a notification popped up on my phone with her MRI results. My worst nightmare ensued. We traded our live-on-a-beach summer plans with visits to children’s hospitals along the East Coast. We armored ourselves … [Read more...]