src="https://buffer.com/resources/content/images/2022/08/sol-tZw3fcjUIpM-unsplash.jpg" alt="How We've Changed Our Engineering Mindset to Become Builders Again"> Buffer has been my employer since 2014. I have always been impressed by their product and engineering culture. I remember being able to see engineers reply to Twitter comments and how fast they delivered improvements. ). It was … [Read more...]
6 digital marketing strategies for your e-commerce business
[TAG0] Promoting your ecommerce business takes a lot of effort, determination, and energy. E-commerce marketing involves testing, optimizing pages for conversation, and moderating ad campaigns. Marketing your ecommerce business is not limited to these tasks. What's E-commerce Marketing? [TAG1] E-commerce marketing is the use of marketing strategies to drive traffic to your website, … [Read more...]
How my own Grief helped me better support my employees through the tough stuff
Having lost my dad to cancer when I was just nine years old, I always knew how deeply losing someone you love can change your life. What I didn’t expect was for another major loss to inspire me to start my own business.But, when my grandmother passed away during my late 20s and I was left in charge of her end-of-life planning, I saw some opportunity in the struggle. I had no idea how to … [Read more...]
Buffer in 2022: 51 Features To Help You Grow Your Audience
src="https://buffer.com/resources/content/images/2022/08/buffer_laptop.jpg" alt="Buffer in 2022: 51 Features To Help You Grow Your Audience"> Since I joined Buffer in 2015, the product has come a long ways. We've integrated TikTok and Canva with Buffer in the last twelve months. Buffer is more than just a social media scheduling tool. This post will cover all the Buffer features and … [Read more...]
Shopify SEO – How to reduce your reliance on Canonicals and increase crawl efficiency
30-second summary: Shopify can help improve the product URL discovery by reducing reliance on canonical tag The performance of these pages will depend on how you organize your Shopify products. Building relevancy requires shifting from canonical tags towards rich internal anchor text. Shopify's unstoppable rise is there anything that can stop it? In 2012, … [Read more...]
Tips and Tools for managing multiple YouTube Channels
YouTube is the most used media-streaming site in the world. YouTube boasts over 1.7 billion monthly unique users and is a popular destination for informational, trending, and relevant content. Businesses, brands, and individuals often create channels on YouTube to promote their products and services and build an audience. What about multiple channels? Does that even exist? Is it possible to … [Read more...]
Pinterest SEO is a great way to increase website traffic.
Search engines are used by people to find products and services. Pinterest, like other search engines can also be used to generate more traffic and get more followers. This is the best way for clients to be attracted. It has a search bar as well, however it is not the same as google or other search engines in terms SEO. Search engine optimization is incomplete without keywords. Keywords alone … [Read more...]
How Natural Language Processing Will Influence Content Creation
[TAG0] Natural language processing is one the most exciting areas of artificial intelligence. NLP spending has increased to 30% in certain markets. The market for NLP products is expected to grow to over $25 billion by 2024. Natural language generation is a closely related term, but it is a different one. NLP and NLG applications are part of everyday life. This article will provide a … [Read more...]
High Inflation: Organic SEO may be your best option
30-second summary: Consumers will choose to consume content that answers genuine questions (PAA) from brands' owned media. Consider being an early adopter and try out the constantly changing social media features. Your organic SEO efforts will be successful if you create thought-leader content International content marketing requires a detailed discussion about … [Read more...]
Four ways to get smart with no-code or low-code methods: a detailed overview of JSON LD
30-second summary: Businesses of all sizes are increasingly turning to low-code and non-code technologies. A leading example is JSON-LD. These allow companies to create websites or applications without any coding experience Many benefits include saving companies time and money. These linked data can be used to aid your SEO efforts by providing search engines … [Read more...]