Your holiday PPC strategies are losing effectiveness as the holiday season draws to a close. It's okay to take a look at your Google Ads account and make strategic tweaks so that your campaigns are ready for the new year. These are our top tips to help your ads succeed in the new year. 1. Analyze your holiday performance. Before you begin a new campaign, take some time to review the results … [Read more...]
SEO Copywriting: 8 Tips and Tricks to Get Better Content and Rankings
You have spent hours researching the topic and written an extensive article. Then you hit the "Publish" button. You are still not seeing any results after months. You might have been in this same situation before and wondered what was missing. We will be examining the most important SEO elements and giving you writing tips to make your rank higher on Google. First evaluate search … [Read more...]
Google AdSense Guide to Increase Earnings and Avoid Low CPC
30-second summary: Your AdSense performance can be affected by many factors, including content quality, ad placements and media selection. However, high traffic does not necessarily mean high earnings. In fact, your practices might be the equivalent of handing money to your competitors. These six steps will help you make more money with AdSense This guide … [Read more...]
Everything You Need to Learn About Hashtag Marketing in 2022
Most brands are now using hashtag marketing thanks to Reels and TikTok challenges! It has been a great tool for branding campaigns and has helped to motivate people to participate in viral challenges. We can help you if your brand is not well-known or if your hashtag parade isn't going as planned. Check out these top hashtags to increase your reach before you start building your hashtag … [Read more...]
The Stories That Matter for your Business: A Framework that Will Help You Influence, Engage and Connect
Stories are a way for us to connect with others and understand the world around. Stories give meaning to our ideas and experience. I speak, teach, and write about narrative intelligence. This is the belief that stories are the best tool for behavior change. My experience working with leaders in Fortune 500 companies as well as startups has taught me the power of stories to change behavior, … [Read more...]
The Top Marketing Events of 2022
Marketing is evolving faster than ever before. After two years of zoom meetings, many marketers are now looking at the best marketing events for 2022 as a way to keep up with the industry. These 2022 marketing conferences will allow you to not only learn from the best in marketing, but also make new friends, discover a new tool for your job, and spend quality time with your boss and … [Read more...]
Three Reasons Why You Should Automate Your Social Media Content
When you are building your social media content you are going to be busy. There is always something to do. It is very smart to start to automate some things to help you get an upper hand. Chatbots are great automation as they allow around the clock customer service. They can also answer various questions that people may have when you are not around. Automation will help bring together you, your … [Read more...]
AI Applications in Digital Marketing [Expert Insights] – EvergreenFeed Blog
There are many different ways that you can implement AI applications in digital marketing. This can help you segment your customers which will make it much easier to personalize your content and marketing messages for them. If you don't use AI, this is basically impossible as there wouldn't be enough time in the day to personalize that many messages. When you implement AI, you also are able to … [Read more...]
Why Content Is The King When It Comes To SEO | Incrementors
Having a search engine optimization plan is something that every ecommerce company needs to have. It's constantly changing so you need to make sure you are ahead of the game. When you have content that is good and engaging people will stay longer. Google getting this data is valuable because it will help you get higher up on the list. Make sure you have content to bring the consumers in and the … [Read more...]
Effective Methods Towards Using B2B SEO To Generate High-Quality Leads for Business | Blog
If your business follows the B2B model and you are hoping to get high-quality leads for your website, it is imperative that B2B SEO practices are followed. B2B SEO practices include nailing the keywords, making sure you have an updated and accurate website, generating many high-quality backlinks, staying abreast of new developments, and following the buyer's journey from awareness to decision … [Read more...]