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The relationship between content creativity and money: the unexposed truth

The relationship between content creativity and money: the unexposed truth

January 24, 2022 By Walt wintertree Leave a Comment

On the new episode of The Marketing Companion, creative genius Jay Acunzo and I explore the relationship between creativity and money. This is a head-spinning discussion and far-reaching discussion that you cannot miss.

We present this discussion in three chapters: What is creativity like when you’re broke? What is it like when you have some resources? If you won the lottery, how would you spend it to be more creative?

Jay introduces this topic with a fascinating story about the first Rocky movie. Often, more resources means less interesting. Here is the scene. It might be fun to watch it before listening to the show:

A few provocative takes from this discussion:


Jay Acunzo

Creativity is more about resourcefulness, not resourcesAnything you can suck up into your head can show up as a creative advantageCreativity needs deadlinesWhy Jay creates everything at the last minute (an imposter syndrome hack?)How much time is spent on writing versus re-writing (this discussion will surprise you!)The impact of teams on creativity. Why we need to have people who “punch back.”The science of creative constraints. If we don’t have them, we create them.Individuals create ideas. Groups make the ideas better.Creating ideas versus presenting ideasWe present our creative “wish list”Why the word “audacious” is in our creative future

Just click here to join this enlightening discussion!

Click on this link to listen to Episode 236

Resources mentioned in this show:

Mark’s Personal Branding Master ClassJay’s newsletterWalter Isaacson’s Leonardo da VinciGrammarlyOne, Ten, One Hundred Documentary from WistiaJay’s Unthinkable podcastFar Flung Travel Show

Other ways to enjoy our podcast

Try this! “Alexa, play the latest episode of The Marketing Companion.”Click here to download the latest episode or subscribe on iTunesListen to us on iHeart RadioFind us on Google PlayFind the podcast on StitcherComplete Marketing Companion Episode Guide

Please support our extraordinary sponsor. Our content is free because of their generosity.


Sendinblue, an all-in-one digital marketing platform, empowers small businesses through end-to-end digital marketing campaigns. Sendinblue allows you to create captivating and personalized email campaigns, custom landing pages, signup forms, automated workflows, transactional messaging, CRM, and more. Marketing Companion fans can click here to learn more about Sendinblue and sign up for a free trial!

Join the Party! 100 million emails sent every day, 300,000 users in 160 countries, 10 years of expertise, and $0 to get started on our free account! Use the MARKETINGCOMPANION promo code to get 50 percent off your first three months on our premium account!

Illustration courtesy Unsplash.com

The post The unexposed relationship between content, creativity and money appeared first on Schaefer Marketing Solutions: We Help Businesses {grow}.

———————————————————————————————————————————

By: Mark Schaefer
Title: The unexposed relationship between content, creativity and money
Sourced From: businessesgrow.com/2022/01/05/creativity-and-money/
Published Date: Wed, 05 Jan 2022 13:00:02 +0000

Did you miss our previous article…
https://onlinemarketingagencies.net/7-incredible-live-shopping-examples-from-real-brands/

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