Post Regularly
Consistency is key to maintaining visibility and engagement on Pinterest. Create a content calendar, leverage scheduling tools, and aim for around 10 Pins a day.
Post Quality Content
High-quality visuals and well-crafted descriptions can make your posts stand out. Use stock images wisely and follow the example of successful bloggers like Oh Joy!
Pin Your Stuff, Repin Others’ Stuff
Engage with other pinners, curate collaborative boards, and build a stream of relevant content. #FollowforFollow is the way to go on Pinterest.
Follow Competitors’ Followers
Attract followers by following your competitors’ followers. Use tools like PinGroupie to analyze competitors’ boards and engage with potential followers.
Use the Right Hashtags
Include relevant hashtags to increase visibility and drive traffic to your content. Mix broad and specific hashtags, and stay updated with trending hashtags.
Use Infographics to Your Advantage
Create engaging infographics to make your content more appealing. Infographics are hot and can help increase engagement and followers.
Pay Attention to SEO
Optimize your pins for SEO by including niche-specific keywords. Conduct keyword research and link back to your website to drive traffic and increase followers.
Using Tools to Boost Visibility for Your Pinterest Board
Invest in social media scheduling tools like SocialPilot and design software like Canva. Use plugins to enhance your social media postings and increase follower count.
Post Creative and Original Content
Create unique content that tells a story and engages your audience. Experiment with different formats and media types to keep your followers interested.
Use Pinterest ‘Sections’
Organize your boards using Sections to make it easier for users to discover and interact with your content. Highlight trending sections and use descriptive labels.
Introduce Your Other Social Accounts
Cross-promote your Pinterest account on other social media platforms. By linking all your accounts, you can drive traffic and increase followers across all platforms.
Use Pinterest for Business
Consider using ‘Pinterest for Business’ to monetize your blog. Set up Rich Pins, invest in promoted pins, and track ROI to maximize follower growth and engagement.
Remember, building a loyal following on Pinterest takes time and effort, but the rewards are worth it. Implement these strategies, tailor them to your niche, and watch your follower count grow!
