We love hearing stories about merchants’ ecommerce experiences, so we are sharing them with you. Continue reading to find out how USA Roller Chain & Sprockets achieved success with their online shop (via Christina Beckett – President).
What inspired you to open your online shop?
Our industry’s evolution over the past decade was what inspired us to create our online shop. It has changed from being a service-based business to becoming a transactional-based one, with millennials now firmly embedded in the workforce. Many buyers prefer to place orders online and not speak to anyone. Both the newbies and the more experienced veterans of our industry can be served by us. We will have one-on-one conversations with customers to determine their needs. You can also shop online using the click-and-buy convenience. You are missing half the market if you don’t appeal to both types.
What’s your favorite thing about running an ecommerce company?
The best part about running an ecommerce company is the excitement of starting my day with orders placed online while I sleep. Volusion allows you to literally capture the business in your sleep.
What is your favorite thing about Volusion’s eCommerce solution?
It is simple to use and easy to make any necessary changes.
What’s the most valuable piece of advice you have received regarding running your business?
One of the best pieces of advice I received regarding running my business was “Don’t hire people like me.” Every person has unique talents and strengths. As a leader and owner, I have a responsibility to help my team overcome their weaknesses and highlight their strengths. As a facilitator, I provide the tools and support they need to feel valued. Your team will take care your customers and be a good custodian for your business if you take care.
What is the future for your business?
My business has a bright future, and I believe that it will. As we grow and develop our company, there are many other opportunities to serve our customers the way they want. Our family-owned and -operated company will continue to be passed down through the generations. We are innovators and implementers within our industry. You don’t have to believe me, check out our website!
By: Volusion Staff
Title: Merchant Stories: USA Roller Chain & Sprockets
Sourced From: www.volusion.com/blog/merchant-stories-usa-roller-chain-sprockets/
Published Date: Wed, 25 May 2022 15:05:00 GMT
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