Digital, social, and mobile technologies have profoundly changed the way we live and work. Marketing is the most disrupted function.
Many small businesses have taken to the internet in an attempt to save their revenue since the pandemic. Too many businesses fall for the trap of hiring social media managers, creative branding, and ad agencies that are eager to make a profit, instead of chasing tired eyes and saving their money.
Today’s successful business understands the distraction-driven world we live in. A smart entrepreneur understands that reaching people with the content they need and want is the best way for them to grow.
We believe in customer-centric business growth. We offer content marketing services that will attract the right buyers at a fraction of the cost of a single advertisement.
We only work with people who realize that to create something amazing, you must invest small amounts over time. With that in mind we created these 99 business facts to help people understand how the world works, how to succeed, and how to win in marketing.
99 Business Facts to Inspire Your Marketing for 2022
The amount of clicks on paid ads is now just under $10 Billion. The average click-through rate for paid ads is 0.2%75%. 88% of millionaires in the US are self-made entrepreneurs. Only 46% of entrepreneurs trust government leaders to tell them the truth. Only 46% trust CEOs. 49% trust CEOs. The internet saw a 20x increase in video traffic between 2010 and 2020. Video grew 20x. The US has nearly tripled the amount of time that fathers have spent with their children over the past 20 years, compared to all of Sweden. )There was a third founder of Apple who sold his 10% stake for $800. The Marlboro Man died of lung cancer. The original name of Apple was Backrub (ewww!). FedEx is now worth more than $30 Billion. A Kodak engineer in the 1990’s predicted that the company would go bankrupt if it didn’t move to digital. In 2012, they went bankrupt just as Instagram acquired Instagram for $1 billion. “Mayfair” filters on Instagram are the most popular. iPhones are second.Amazon makes all it’s employees at every level spend 2 days every year doing customer serviceMost bottled water is just filtered tap waterDisney employees do 18,980 loads of laundry every single dayIn 2018, the CEO of Coca-Cola (the world’s most recognized brand) said that “brand advertising has no value.” while arguing for more social and sustainable practices.99% of all US businesses are Small Businesses (fewer than 500 employees), equating to 33 million companies46% of small businesses have 1-5 full-time or part-time employees.Small businesses account for about 64% of all jobs created (1.5 million as of 2020)60% of people that start Small Businesses are between 40 and 60Covid rendered around 31% of businesses in the US non-operationalYounger generations are 188% more likely to start a new business20% of small businesses fail in the first year and that number rises to 50% at five yearsThe average small business last 8.5 years.Cash flow is responsible for as much as 82% of all small business failures. Pay your invoices, people! You should pay your invoices! 52% of small business owners cite labor quality challenges as their greatest challenge. The average buyer of a business purchases 21 pieces of content. 29% of Millennials found love via Facebook, 33% through wall posts and text messages.
Video featuring more business facts
Here are some additional facts about your favorite brands
Start somewhere if you don’t have the skills to create a consistent content strategy. You can refresh your content by adding purpose, value, updating links and using eye-catching graphics.
Are you seeing compound returns for your evergreen content or not? We would love to hear about your personal experiences in the comments section.
Our Content Marketing Services can help you get more visitors to your website by publishing quality content consistently.
Marketing Insider Group’s post, Business Facts to Inspire Your Marketing appeared as a first article.
By: Michael Brenner
Title: Business Facts To Inspire Your Marketing
Sourced From: marketinginsidergroup.com/strategy/99-facts-future-business/
Published Date: Tue, 10 May 2022 14:00:00 +0000
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