What advice do you have for consistently generating high-quality social media content? What is your advice for consistently creating high-quality social media content? How can I improve my content quality? src="https://buffer.com/resources/content/images/2023/07/towfiqu-barbhuiya-0ZUoBtLw3y4-unsplash--1-.jpg" alt="Ask Buffer: How to Create High Quality Content"> How do I create and improve … [Read more...]

Do you want to find new ways of attracting high-value clients and leads for your healthcare brand or business? You are in luck. You can create meaningful relationships with patients by creating a strategy for demand generation and lead-generation. How do you go about creating a lead generation and demand gen strategy? Simple. Set up a plan for healthcare content marketing in your … [Read more...]

Did you know almost 63.4% of SEO roles require expertise with at least one tool? But then being a SEO manager is not all about tools, is it? You need to be adept at communication, analytical prowess, know your audience at the back of your hand, and have exceptional team management skills. We all know Search Engine Optimization (SEO) is one of the most critical aspects of digital marketing. And, … [Read more...]

Common Email Marketing Interview Questions for Cultural and Behavioral Assessment Before diving into technical questions, it's important to evaluate a candidate's cultural and behavioral skills. These interview questions will help you understand your email marketing candidates' thought processes, work ethics, team skills, values, motivations, and self-awareness. Here are some key questions to … [Read more...]

Did you know that Pinterest is the 15th most popular network in terms of user numbers? It's also one of the most popular platforms for business. Why? A whopping 45% are from the USA, and have an income of over $100,000. They are actively buying, and they are doing so from your competitors. Imagine if you had the ability to accurately interpret data that was crucial about your … [Read more...]

LinkedIn is the largest professional network in the world, with 930 million global members. This is a powerful platform for connecting your brand to influential audiences. LinkedIn Groups is the answer to your question, "How do I use LinkedIn to grow my company?" Unfortunately, people often overlook these groups when navigating the platform. LinkedIn Groups can be a goldmine to businesses … [Read more...]

ALT Text: A Powerful Tool for Instagram Marketers Instagram has evolved from a simple photo-sharing app to a global social media powerhouse with over 1.21 billion monthly active users in 2021. As a marketer, it's crucial to understand and utilize the platform's features to their fullest potential. One such feature that can significantly impact your content's visibility is ALT text. But what is ALT … [Read more...]

Introduction Pinterest is a valuable platform for digital marketers and bloggers looking to build a following. With the right strategies, you can attract more followers and drive traffic to your blog. In this article, we'll discuss how to get followers on Pinterest in 2024. Post Regularly One of the key ways to gain followers on Pinterest is by posting regularly. By consistently uploading … [Read more...]

Social media had a pretty interesting year, from the rise of the creator economy to the constant addition of new features and the dozens of X alternatives that came and went. We predicted a lot of it but not all of it. To understand how much changed, it’s important to reflect on the year, especially as the end of 2023 comes closer. Extremely true: Increased use of AI and automation in content … [Read more...]

Social media evolves at a breakneck pace Social media platforms like Instagram and TikTok boast user bases of over 1 billion, showcasing the ever-changing landscape of social media marketing trends. These trends are shaping global connectivity and the profound impact of digital influence. 61% of consumers trust influencer recommendations Consumers' trust in influencer recommendations is a clear … [Read more...]