Did you know that your website's performance can be affected by five seconds? Five seconds. Every second that your website takes to load decreases your conversion rate by 4.422%. This is because users only spend five seconds on your site. Further research has shown that every second of delay in loading your website results in 11% less pageviews and 16% less customer satisfaction. Your ROI … [Read more...]
I Remade 5 Email Popups for Online Brands. Here’s the result.
Today I am doing a makeover. Not just any makeover. Popup Makeover #SleeknoteStyle Here's the deal First, I will take five online brands who are using website popups for growth. Next, I'll address their shortcomings. Finally, I will redesign their popups using Sleeknote based on what they can do better. Let's get started. Need more list building inspiration? Access our swipe file … [Read more...]
What Is Instagram Shadow Banned and How Do You Avoid It
It can be frustrating to try and grow an Instagram following when your posts don't show up anywhere. For social growth, Instagram users rely on the explore page and hashtags. However, sometimes your engagement may stop responding to your posts or show love. Many have claimed that they were limited by shadowbanned accounts. However, no one at Facebook nor Instagram has ever denied or confirmed that … [Read more...]
Are you better to have your teammates start together or stagger their Onboarding?
src="https://buffer.com/resources/content/images/2022/04/liz-sanchez-vegas-NQTqZLh6CxE-unsplash.jpg" alt="Onboarding: Is It Better To Have Teammates Start Together Or Stagger Their Onboarding? "> Over the years, we have done a lot hiring. One of our questions was: Is it better to have Buffer colleagues who are starting at the same time as you or to stagger your start dates? Our team is small … [Read more...]
7 Ways Ecommerce Businesses Could Save Money
Let's face it, we are all in this business to make money. Ecommerce business owners have to be more efficient in order to increase profits and keep prices competitive, due to rising costs. It's easy to concentrate on increasing revenue. However, that's only half the equation. Streamlining your processes and reducing costs is the other half. We'll be covering some of the best money-saving … [Read more...]
Top Content Marketing Agencies to Consider For Your Business
49% of marketers aren't sure if their content is earning them money. John Wanamaker stated that advertising is a form of advertising. This was more than 100 years ago. This problem shouldn't be a problem if you have a digital channel that can measure your results. Particularly since content is an important business asset in today’s “phygital” (physical + digital marketing mix). It is … [Read more...]
How to use SEO for an ABM strategy that works
30-second summary: Account-based marketing (ABM), which is based on a person-to-person relationship, helps you to build trust with your target audience and ensures that you are able to understand their needs. ABM is the most successful marketing strategy for 97 percent of companies ABM can be combined with inbound marketing to maximize effectiveness. This ties into an … [Read more...]
How to avoid SEO penalties in algorithm-stricken industry
Search engine optimization is a way to rank higher on Google. However, certain industries are more competitive than others and are more susceptible to algorithm updates. Many SEO professionals will resort to black-hat methods to get Page 1 positions in highly competitive industries like FX, insurance, loans, casinos, and other financial services. Google is the most used search engine by … [Read more...]
7 Ways To Earn Customer Trust For Your Ecommerce Site
Online environments lack the human-to–human contact required to build trust - the kind that encourages "immediate buy" leaps in faith. Potential customers can be hesitant about shopping online due to the seemingly endless number of options available. They may even choose to shop elsewhere if they feel mistrustful. Businesses that are trustworthy can influence online shoppers' purchasing … [Read more...]
Feedback and Review Emails for Ecommerce – How to Craft Effective Messaging
It is important to include multiple types of marketing emails in your email marketing strategy. This will allow you to stay in touch with your customers. Feedback- and Review-focused emails are the best to help a business achieve its expansion goals. They allow business owners to understand their customers' needs and collect social proof to support their brand. We will walk you through each email … [Read more...]