General Influencer Marketing Statistics Discover the latest influencer marketing trends and statistics that are shaping the industry: Global spending on influencer marketing has reached $34.08 billion USD The global influencer market is valued at $21.1 billion USD The influencer market is expected to grow to $52 billion by 2028 Influencer Marketing Advertising Statistics Get insights into … [Read more...]
Mastering Twitter Influencer Marketing: A Step-by-Step Guide
With millions of monthly active users, Twitter is a powerhouse when it comes to influencer marketing. In fact, more than 60% of Twitter users follow at least one influencer, making it the ideal platform for brands to connect with their audience. But how can you effectively use Twitter influencer marketing to boost your brand's reach? Let's dive into a step-by-step guide and explore the anticipated … [Read more...]
Content Curation vs. Creation: Finding the Right Balance
Digital marketing has been growing at an amazing rate since its inception back in 1990, and that growth is expected to continue. The benefits of strong digital marketing are almost endless—from customer loyalty to brand awareness and everything in between. Creating awesome content can be quite tough. Add to that the option to choose between content creation and content curation and it’s no wonder … [Read more...]
Unlocking the Power of Micro-Influencers: A Guide Based on Real Experiences
What are Micro-Influencers? Micro-influencers are rising stars in the world of influencer marketing, making up nearly half of the influencer population. They have a modest following of 10,000 to 100,000 on social media platforms and are known for their niche expertise and strong connection with their audience. Why Should You Work With Micro-Influencers? Micro-influencers have become popular for … [Read more...]
Why Interactive Content is The Key to Engaging Young Audiences
If you’re older than 30, you might remember a time before handheld Gameboys. If you’re over 40, you might even remember a time before Pacman. There’s a slim chance you’ll remember a time before television if you’re over 60, but we wouldn’t place any bets on it. If you’re a young person fresh out of school, on the other hand, chances are you’ll have grown up surrounded by interactive games and … [Read more...]
50 AI Prompt Examples for Marketers to Maximize ROI
Ever wondered how writing a clear and guided AI prompt can set the stage for the content you want to produce? As a content strategist and having to work with AI onDid you miss our previous article... https://onlinemarketingagencies.net/the-power-of-influencer-marketing-how-small-businesses-can-tap-into-this-trend/ … [Read more...]
The Power of Influencer Marketing: How Small Businesses Can Tap Into This Trend
Introduction These days, influencer marketing is becoming the go-to strategy for brands looking to introduce their products to the market. Influencers have taken over platforms like Instagram, Facebook, and YouTube, making it impossible to ignore their impact. The Stats In fact, did you know that influencer marketing accounts for 38% of marketers who plan to spend between 10 and 20% of their … [Read more...]
How to Create a Swipe File to Supercharge Your Social Media Game
What is a Swipe File? Learn how to build a swipe file, a treasure trove of ideas and inspiration, to overcome creative blocks and spark your social media content. The Benefits of a Swipe File Discover how a swipe file can streamline your ideation process, help you understand trends, and ensure your content stands out in today's competitive digital world. Why Create a Social Media Swipe … [Read more...]
How to Grow on Threads: 9 Learnings from the Buffer Team
Threads is Here to Stay Threads by Instagram is proving to be a force to be reckoned with in the social media world. With an estimated 160 million monthly active users and counting, Threads is gaining traction and becoming a go-to platform for many. Let Your Followers Know You're on Threads When you sign up for Threads, your Instagram followers will receive a notification and be prompted to … [Read more...]
9 Killer Social Media Call-To-Action Examples
Social media has become an essential tool for brands to connect with their audience. But in order to get your audience to take action, you need to be explicit about what you want them to do. That's where a call-to-action (CTA) comes in. What is a Call-To-Action (CTA)? A CTA is a button or message that prompts your audience to take a specific action, such as signing up for a free trial or … [Read more...]