Q: Help! Q: Help! Do you prefer to skip a day or post something to keep on track? Social media can be difficult because it is hard to come up with engaging, new content on a regular basis. Even if your social media strategy is in place, it's easy to get stuck on the content to share and feel tempted to abandon the schedule you created. It's common to run out of content ideas, no matter … [Read more...]
Geographic Segmentation. Your Landing Page Guide To Marketing by Place
You've already identified your target audience and are now planning your next marketing campaign. Good stuff. Good stuff. If you think of another company marketing to your business, wouldn't it be strange to be lumped in with a large group of people that you have nothing in common? Even if you like the same products as another person , you are still two different people . Each person has a … [Read more...]
The 10 Best Marketing Blog Posts in 2021
Each year, I have a tradition of compiling my best marketing blog posts of the year, based on the number of reader views. It’s a way for me to reflect on the year as well as highlight some good posts you might have missed. Here is the 2021 10 most popular post countdown … with a few bonuses at the end! 10. The content marketing argument for selling nothing Your boss wants your content to sell, … [Read more...]
9 Simple But Powerful Customer Testimonial Examples You Can Steal
The following statements are likely to be true if you're reading this article: You are selling something online or offline. If this sounds familiar, today's guide may be for you. It will show you how to deal with objections and increase sales by sharing the nine types testimonials that are available. Let's get started. You would like to see more testimonials? We have compiled a bonus … [Read more...]
How Automation is Key for Social Listening – Social Industries | Managed Social Media Advertising
Automating your Social Media is very important as it give you valuable data that you can use to create a future plan. A lot of people will leave and possibly leave a bad review if they are waiting for too long. Having automation will allow you to have around the clock customer service and FAQ answering. Having just those two things will increase customer loyalty leading to good reviews and good … [Read more...]
8 Tips to Optimize your PPC Ads After the Holidays
Your holiday PPC strategies are losing effectiveness as the holiday season draws to a close. It's okay to take a look at your Google Ads account and make strategic tweaks so that your campaigns are ready for the new year. These are our top tips to help your ads succeed in the new year. 1. Analyze your holiday performance. Before you begin a new campaign, take some time to review the results … [Read more...]
SEO Copywriting: 8 Tips and Tricks to Get Better Content and Rankings
You have spent hours researching the topic and written an extensive article. Then you hit the "Publish" button. You are still not seeing any results after months. You might have been in this same situation before and wondered what was missing. We will be examining the most important SEO elements and giving you writing tips to make your rank higher on Google. First evaluate search … [Read more...]
Google AdSense Guide to Increase Earnings and Avoid Low CPC
30-second summary: Your AdSense performance can be affected by many factors, including content quality, ad placements and media selection. However, high traffic does not necessarily mean high earnings. In fact, your practices might be the equivalent of handing money to your competitors. These six steps will help you make more money with AdSense This guide … [Read more...]
Everything You Need to Learn About Hashtag Marketing in 2022
Most brands are now using hashtag marketing thanks to Reels and TikTok challenges! It has been a great tool for branding campaigns and has helped to motivate people to participate in viral challenges. We can help you if your brand is not well-known or if your hashtag parade isn't going as planned. Check out these top hashtags to increase your reach before you start building your hashtag … [Read more...]
The Stories That Matter for your Business: A Framework that Will Help You Influence, Engage and Connect
Stories are a way for us to connect with others and understand the world around. Stories give meaning to our ideas and experience. I speak, teach, and write about narrative intelligence. This is the belief that stories are the best tool for behavior change. My experience working with leaders in Fortune 500 companies as well as startups has taught me the power of stories to change behavior, … [Read more...]