It's shocking to say, but brands haven't been using Snapchat to its full potential. Unbelievable, isn't it? Snapchat content marketing is different than other platforms. You can enjoy higher engagement rates by creating unique content for your followers. Give them a glimpse of your unpolished version if you wish to. How would you accomplish that? You can share personal content and … [Read more...]
50+ TikTok Statistics to Help You Boost Your Brand In 2022
TikTok doesn't need to prove its superiority anymore. TikTok was a fierce competitor in the industry, breaking records and attracting billions of users. It also became a popular trend: short-form videos. TikTok remains a crucial channel for brands targeting Gen-Z consumers. If your brand is well-marketed, TikTok can make your brand viral and help you influence your audience. TikTok … [Read more...]
Are you able to use content to influence consumer behaviour?
What is the number one goal of content marketers? You're not the only one who would say organic traffic growth is the most important goal for content marketers. It's incorrect. It is incorrect. Content can influence consumer behavior and drive more traffic to your website than you might expect. This converts traffic into leads, conversions, and sales that can be used to build brand … [Read more...]
How to Choose the Right Shipping Carrier For Your Online Store
There are many important things to consider when building your ecommerce business, from what products you will offer to how your ecommerce site will look. Most of these decisions are fun and interesting; however, some logistical details can fall on the less-interesting side of business ownership. Choosing a shipping carrier may fall into this category for you, but avoid the temptation to rush … [Read more...]
10 brand new ways to find niche products and start selling online
You probably know the importance of having a diverse selection of products, whether you are just getting started in Ecommerce or have been around for a while. If you attempt to be successful in a highly competitive market, your chances of success are high that you will only generate subpar or non-existent results. Why? Because you are just one of many Ecommerce companies selling the same … [Read more...]
6 Simple Background Examples to Use in Your Landing Page
In the 1990s, there were two choices for website backgrounds: a solid or repeating color. You'd find websites like these beauty. Image courtesy UXPin Except for something very unusual, you do not want your landing page to look this way. This is because your background is so busy that you feel overwhelmed... and other reasons. Today's tools make it easy to create … [Read more...]
How to Effectively Automate Your Content Marketing
One of the biggest questions I hear from clients who are just starting their journey with content marketing and those who want me to help create an effective content marketing strategy for them is, “Where do you find the time?” The simple answer is that everything you do with content marketing doesn’t have to be a manual process or done by you and your team. Maybe when we use the term “automated … [Read more...]
How social media can be a major stumbling block to your success
Social media can creep up on you. I was talking to a friend the other day who has blogged for many years. Then a friend asked him to start a podcast. He had always wanted to try this and so he committed to a weekly show, although it wasn’t directly related to his business. And oh yes, he is also doing a YouTube channel to support a hobby. And he’s been spending many hours following conversations … [Read more...]
How to Increase Landing Page Traffic Using Pre-Roll Ads
The internet is awash with digital video content, such as YouTube, Facebook, Twitter, and other platforms. These are the numbers. Statista predicts that online video will be viewed by 248.9 millions people in 2022, primarily in the United States. There are many advertising opportunities available for your brand with so many people watching digital videos. To bring people to your landing … [Read more...]
Merchant Stories: Raw Paws Petfood
We love hearing stories about merchants' ecommerce experiences, so we are sharing them with you. Learn more about Raw Paws Pet Food's success with their online shop (via John Kosloskey Owner). What inspired you to open your online shop? We all want the best for our pets. Raw food is a great way of providing them with high-quality nutrition. Cats and dogs are naturally carnivores. We opened … [Read more...]