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How to Grow on Threads: 9 Learnings from the Buffer Team

How to Grow on Threads: 9 Learnings from the Buffer Team

January 23, 2024 By Walt wintertree

Threads is Here to Stay

Threads by Instagram is proving to be a force to be reckoned with in the social media world. With an estimated 160 million monthly active users and counting, Threads is gaining traction and becoming a go-to platform for many.

Let Your Followers Know You’re on Threads

When you sign up for Threads, your Instagram followers will receive a notification and be prompted to follow you. Take advantage of this feature and let your followers on other social platforms know they can find you on Threads as well.

Find Your Niche

Threads offers a space for even the most niche interests. Identify your content pillars and focus on your specific niche to attract like-minded individuals and grow your following.

Tap into Tags

Threads tags function more like topics than just a filtered search. Use tags to connect with others in your niche and expand your reach.

Be Authentic and Helpful

Threads has a more wholesome and community-focused feel compared to other social media platforms. Be genuine, kind, and helpful in your interactions to create a welcoming space.

Post Consistently

Posting frequently on Threads can lead to increased follower growth. Aim to post multiple times a day to stay active and engage with your audience.

Avoid Being Overly Promotional

Threads users are less responsive to marketing-heavy content. Instead, focus on fun trends and find creative ways to promote your business without being too pushy.

Embrace Text and Photo Posts

While video content is popular on other platforms, Threads users engage more with text and photo posts. Prioritize these types of posts to maximize your reach and engagement.

Tap into Trends

Stay updated on trending tags and text formats to reach a new audience. Use popular hashtags and join conversations to increase your visibility.

Engage in the Comments

Engaging with existing threads and commenting on posts within your niche can be just as effective as creating original content. Join the conversation and connect with others to grow your following.

Have you tried Threads? Share your experiences with us by tagging @buffer on Threads or leaving a comment below!

Did you miss our previous article…
https://onlinemarketingagencies.net/9-killer-social-media-call-to-action-examples/

Related posts:

  1. 8 Proven tactics to increase your social commerce sales
  2. What Does it Really Mean to Build a ‘Community’ on Social Media? (And Why You Should)
  3. Revolutionizing Social Media with AI: Buffer’s AI Assistant
  4. Scaling Success: The 6 Strategies I Used to Transform My PR Agency into a Seven-Figure Powerhouse

Filed Under: News

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