Introduction

The marketing landscape has been revolutionized by artificial intelligence (AI) in recent years. AI is now an integral part of marketing, just like traditional tools such as CRM systems and email marketing platforms. To stay ahead in the competitive industry, marketers need to familiarize themselves with the various types of AI and how to effectively leverage them. In this article, we will explore the evolution of AI in marketing, popular use cases, essential types of AI, and achieving the right balance between human and AI efforts.

AI’s History in Marketing

AI has been in use in the marketing industry since the 1950s and 1960s, with tools like linear programming and decision trees being employed to optimize marketing and sales strategies. However, it gained significant traction in the 1980s and 1990s with the advent of AI-powered data analytics and the rise of digital communication channels like email and online chat. From then until now, AI in marketing has advanced at an increasingly accelerated pace, with the market value projected to reach $107 billion in the near future.

Use Cases for AI in Marketing

AI is utilized in various ways to enhance and scale traditional marketing strategies. Some popular use cases include:

1. Personalization

Personalization is crucial for marketing success in both B2B and B2C industries. AI enables marketers to personalize their communications at scale by analyzing user behavior and preferences. By tailoring the buyer experience, marketers can build stronger connections with their target audience.

2. Sentiment Analysis

Language-based AI technology allows marketers to analyze large amounts of text content to determine sentiment. This helps in understanding how products, services, and marketing campaigns are perceived by the target audience. By identifying patterns and trends, marketers can make data-driven decisions to optimize their strategies.

3. Predictive Analytics

AI-powered analytics tools can analyze vast data sets to forecast trends, anticipate market shifts, and recognize changing consumer behavior or sentiment. This capability enables marketers to stay one step ahead of their competitors and leverage emerging opportunities.

4. Optimized Advertising

AI continuously monitors ad performance across platforms and reallocates budget to maximize return on investment. This ensures that marketers can optimize their advertising spend and reach the right audience at the right time.

5. Content Generation

Generative AI tools are used to create new content, including text, images, and even music. While generative AI is not yet ready to replace human writers, it serves as a powerful support tool to scale content creation and generate new ideas.

Types of AI Marketers Should Know

Marketers should familiarize themselves with the following types of AI:

1. Machine Learning (ML)

Machine Learning teaches machines to learn from data. Marketers can use ML to understand customer behaviors, predict conversions, optimize pricing strategies, and improve lead targeting.

2. Generative AI

Generative AI can create new content, such as articles, images, and music. While it is not yet capable of replacing human creators, it serves as a valuable tool for content creation support and scaling.

3. Natural Language Processing (NLP)

Natural Language Processing enables machines to understand and generate human language. Marketers can utilize NLP to gain qualitative customer insights, analyze feedback, and monitor brand sentiment.

4. Conversational AI

Conversational AI simulates human-like conversations through text or voice interactions. Chatbots and virtual assistants are examples of conversational AI that can enhance customer service, guide users, and assist in lead generation.

5. Programmatic Advertising

Programmatic advertising automates the ad bidding process, leveraging algorithms to make intelligent ad placement decisions in real-time. This type of AI ensures that ads reach the right people at the right time, maximizing the return on ad spend.

Achieving the Right Human/AI Balance

It is important to note that AI does not replace human marketers but amplifies their creativity and intuition. While AI can provide insights and automate processes, human marketers bring cultural understanding, emotional intelligence, and creative strategies to the table. Ethical considerations and human oversight are also essential to ensure AI aligns with a brand’s values. AI should be seen as a tool for enhancing and scaling marketing efforts, rather than replacing human involvement.

How Marketing Insider Group Can Help

Marketing Insider Group combines cutting-edge AI tools with talented human writers to deliver optimized and tailored content for each client’s unique audience. To learn more about our approach and how we can help your marketing strategy, schedule a quick call with one of our experts.

Introduction

As marketers and content creators, we understand the importance of high-quality content. However, producing content consistently can be challenging, especially for small businesses with limited resources. This is where white label content marketing comes in. It allows businesses to outsource content creation while still maintaining their brand identity and meeting their clients’ needs. In this article, we will explore the ins and outs of white label content marketing, its benefits, and how to choose the right provider for your business.

What is White Label Content Marketing?

White label content marketing is a strategy where one company produces content, and another company rebrands and sells it as their own. This enables businesses to offer content marketing services without having to create every piece of content themselves. For example, a marketing agency may partner with a content creation agency to produce blog posts, videos, infographics, or social media posts. The marketing agency then rebrands the content and distributes it to their clients.

Why Work With a White Label Content Marketing Provider?

1. Fill the Expertise Gap: Not everyone has expertise in every aspect of content creation. By partnering with a white-label provider, you can leverage their specialized knowledge and offer a wider range of services to your clients.

2. Scale Your Services: If you have a sudden increase in content demands from a client, a white-label provider can help you meet those demands without compromising quality or burning out your in-house team.

3. Maintain Consistent Quality: Quality and consistency are crucial in content marketing. With a dedicated team behind the scenes, you can ensure that your content quality remains consistent, even during busy periods.

4. Expand Your Offerings: Partnering with a white-label provider allows you to offer new types of content to your clients without investing a significant amount of time and resources in learning new skills.

5. Cost-Efficient: Hiring a full-time content creation team can be expensive, especially for small businesses. By working with a white-label provider, you can access a skilled team without the overhead costs of salaries, benefits, and training.

6. Focus on Core Competencies: By outsourcing content creation, you free up time to focus on what you do best, such as strategy development and building client relationships. This can lead to a higher return on investment for your business.

How to Choose the Right White Label Content Marketing Service

When selecting a white-label content marketing provider, consider the following factors:

1. Communication: Choose a provider that communicates clearly and responds promptly to your needs. Look for a collaborative partner rather than just a service provider.

2. Transparency: Ensure that the provider is transparent about their methodologies, pricing, and operational processes. This builds trust and facilitates effective collaboration.

3. Flexibility: The provider should be adaptable and resilient to meet the changing needs of your business. Whether you want to expand your content offerings or adjust your strategies, they should be ready to switch gears with you.

4. Reviews and Testimonials: Look for testimonials and reviews from previous clients. Positive feedback and satisfied clients are indicators of a reliable and high-quality service.

5. Expertise: While versatility is valuable, it’s essential to find a provider with expertise in the specific types of content you need. Partnering with specialists can ensure the best quality for your clients.

6. Track Record: Consider the provider’s past performance, including case studies and client successes. If they have a history of meeting or exceeding expectations, it’s a positive sign for their future performance.

7. Branding Process: The content produced by the provider should align seamlessly with your brand identity. Make sure they are familiar with your brand voice, visual style, and guidelines to ensure authentic content that resonates with your audience.

8. Turnaround Times: Timely delivery of content is crucial for an effective content strategy. Clarify the provider’s delivery timelines to ensure they can consistently deliver quality content within your schedules.

9. Trial Run: Consider starting with a pilot project or a smaller task to test the provider’s quality, responsiveness, and compatibility with your needs. This allows you to make an informed decision before committing to a long-term partnership.

Conclusion

White label content marketing offers businesses the opportunity to expand their content offerings, maintain consistent quality, and focus on their core competencies. By choosing the right white-label provider, you can enhance your content marketing services and meet the demands of your clients effectively. If you’re ready to create more high-quality content, consider partnering with a reputable white label content marketing service like Marketing Insider Group.

Content marketing has long been hailed as the key to success in the digital world. Experts have emphasized the importance of content, recommending the creation of blogs and investing in content marketing for sustainable growth.

However, we want to challenge this notion and present you with six compelling reasons why you shouldn’t bother with content marketing. But before you dismiss this idea entirely, stay with us as we explain why these reasons might actually be preventing you from achieving true business success.

Addressing the Common Arguments Against Content Marketing

Before delving into the reasons that discourage investment in content marketing, let’s dismantle some common myths and mistakes that often circulate within the industry.

Myth: It’s Too Time-Consuming

One common argument against content marketing is that it requires an excessive amount of time. Many believe that creating valuable content consistently is a time-consuming task that diverts attention from other vital business activities.

Myth: It’s Expensive

Another common misconception is that content marketing is an expensive endeavor. This belief comes from the idea that creating high-quality content, hiring professionals, and distributing it through various channels involves significant financial investment.

Myth: It Yields No Tangible Results

Some argue that content marketing doesn’t provide tangible results, making it an ineffective strategy for generating leads and driving conversions. They question the ROI and doubt whether content can truly attract and retain customers.

Myth: It’s Saturated

Many claim that the content marketing space is oversaturated, making it difficult for businesses to stand out amidst the sea of information. With countless competitors vying for attention, they believe that investing in content marketing is a futile effort.

Myth: It Requires Technical Expertise

There is a misconception that content marketing demands technical expertise and advanced skills. Some argue that without a deep understanding of SEO, analytics, and coding, businesses won’t be able to effectively execute their content strategies.

Myth: It’s A Long-Term Investment

Lastly, some view content marketing as a long-term investment that only pays off after months or even years. They question whether the potential benefits are worth the time and resources required in the initial stages.

Why You Should Ignore These Arguments

Now that we’ve addressed the common arguments against content marketing, let’s explore why you should overlook them and embrace this powerful strategy.

It Boosts Your Online Visibility

Contrary to the belief that content marketing is oversaturated, it is a proven method to enhance your online visibility. By consistently creating high-quality content that resonates with your target audience, you can rise above the competition and establish yourself as an authority in your industry.

It Positions You as an Expert

Content marketing allows you to showcase your expertise and offer valuable insights to your audience. By providing valuable and informative content, you can build trust and credibility, positioning yourself as a go-to resource in your field.

It Drives Organic Traffic

One of the greatest benefits of content marketing is its ability to drive organic traffic to your website. Well-optimized and valuable content attracts search engines, leading to improved rankings and increased visibility in search results.

It Converts Leads into Customers

While some argue that content marketing doesn’t yield tangible results, the truth is that it can effectively convert leads into loyal customers. By creating content that addresses the pain points and needs of your target audience, you can nurture them through the sales funnel and guide them towards making a purchase.

It Builds Long-Term Relationships

Content marketing allows you to foster long-term relationships with your audience. By consistently delivering valuable content, you can engage and retain customers, turning them into brand advocates who will promote your business to others.

It Provides Measurable Results

Contrary to the belief that content marketing offers no tangible results, it can be successfully measured and analyzed. With the right tools and strategies in place, you can track key metrics such as website traffic, engagement, conversions, and ROI, providing valuable insights into the effectiveness of your content marketing efforts.

In Conclusion

While there may be arguments against investing in content marketing, it is clear that the benefits far outweigh the perceived drawbacks. By debunking common myths and overlooking the naysayers, you can harness the power of content marketing to propel your business towards long-term success.

When I launched my own B2B Marketing Blog nearly 14 years ago, I was driven by a desire to offer something unique, valuable, and beneficial. My goal was to share my love for marketing and extend a helping hand to fellow marketers, enabling them to learn and grow.

In 2015, I established Marketing Insider Group to provide an insider’s perspective based on my extensive 25-year experience as a company marketer. Along with this, I wanted to reveal the secrets that we use to help our clients skyrocket their traffic, leads, and revenue through compelling and successful B2B content.

During this journey, I made numerous mistakes and learned through endless trial and error. However, my primary source of guidance and inspiration came from industry experts who had already paved the way.

In the ever-evolving world of B2B marketing, staying ahead of the curve is crucial for success. Whether you’re a content marketer at a large technology corporation or a tech-savvy founder of a small startup, the insights and strategies shared by industry leaders can make all the difference.

This article aims to provide you with an exclusive guide to the top B2B marketing blogs that shape our thinking, offer expert tips, and define the industry. From practical advice to groundbreaking ideas, these blogs are an absolute must-read for anyone looking to revolutionize their B2B marketing game.

Key Takeaways

1. Diverse Perspectives:

The best B2B marketing blogs present a wide range of viewpoints, offering practical advice and creative inspiration suitable for large corporations and small startups alike.

2. Continuous Learning:

By following these blogs, you can stay updated with the latest digital marketing trends, tools, and strategies, enabling you to stay competitive in the market.

3. Community Engagement:

Engaging with these blogs not only provides valuable insights but also connects you with a community of like-minded professionals who can support and inspire your growth.

I encourage you to explore and follow these incredible bloggers, and if I missed your blog or someone you know, please reach out and let me know!

Why B2B Marketing Blogs Are Essential

When I initially ventured into the B2B marketing industry, I sought knowledge, insights, and real-world advice. And my trusted source of information? B2B marketing blogs. These platforms became my go-to resource, offering daily doses of inspiration and practical guidance.

Integrating Communication Channels is Difficult

Integrating communication channels is a common challenge faced by nonprofits when implementing an omnichannel marketing strategy. Without a cohesive approach, your messaging can come across as disjointed and confusing for your supporters. To ensure consistency, here are some strategies you can implement:

1. Maintain visual consistency: Use a similar color scheme, fonts, and logos across all marketing messages to strengthen your branding and make it easier for supporters to recognize your nonprofit’s messages.

2. Choose a theme or story: Each campaign should have a central theme or story that all messages tie back to. For example, a food pantry can leverage storytelling in its Thanksgiving donation appeal by sharing testimonials from families helped in the past.

3. Create a donor journey map: Outline the journey a donor takes from learning about your nonprofit to making a donation. Identify friction points and surprising moments to improve the journey and deliver the right messages through the right channels and formats.

4. Link digital and traditional platforms: Connect digital and traditional media channels by adding QR codes to printed materials that link to your website, donation form, and social media pages. You can also add a form to your website for digital viewers to sign up for direct mail.

5. Develop a measurement strategy: Measure the performance of your omnichannel marketing strategy by optimizing the flow of data and integrating it with your systems and reports. This will help you track the impact of each channel effectively.

By implementing these strategies, you can build a clear and logical path for supporters to follow, leading them towards your desired actions.

Your Nonprofit Struggles to Allocate Resources

Allocating resources can be a challenge for nonprofits, especially when implementing an omnichannel marketing strategy that requires multiple channels and consistent messaging. To overcome this challenge, consider the following tips:

1. Save time by front-loading your marketing efforts. Create a detailed content calendar for the month and automate messages, such as scheduling marketing emails in advance. You can also work with a nonprofit marketing and fundraising agency to alleviate the burden on your staff members.

2. Save money by optimizing free or low-cost marketing channels. Many digital marketing channels are free to use, requiring only your time to strategize and develop posts.

3. Designate a specific portion of your funding toward marketing when creating your annual budget. This ensures that marketing is prioritized and prevents overspending or underspending on this essential aspect.

Remember, investing in marketing activities is crucial for reaching more supporters and gaining funding for your mission.

Keeping Up with Trends Feels Overwhelming

Marketing trends play a significant role in keeping your approach fresh and engaging to supporters. To overcome the overwhelming feeling of staying up-to-date, consider these trends with more staying power:

1. Emphasis on personalization: Leverage data about your audience to create donor segments based on giving behavior, demographics, and communication preferences. Craft differentiated marketing messages that appeal to each group uniquely.

2. Increased sustainability: Show your commitment to sustainable practices by using recycled materials for print media and opting for eco-friendly alternatives, such as small postcards that don’t require envelopes.

3. Influencer marketing: Identify influencers relevant to your nonprofit’s niche and partner with them. This can involve sending them branded merchandise or inviting them to cover your fundraising events through vlogs.

Integrate these trends into each platform, including traditional channels like direct mail, to keep your marketing approach innovative and attention-grabbing.

While implementing an omnichannel marketing strategy may have its challenges, the benefits are worth it. By following these tips and seeking help from a nonprofit marketing and fundraising agency, you can reach new audiences, strengthen bonds with existing supporters, and establish a comprehensive digital presence.

KISSMetrics

If you want to understand the metrics behind online marketing and conversion, you must read the KISSMetrics online marketing blog. The blog offers actionable insight on online marketing, social networks, and search terms. It’s a must-read for anyone in the marketing or business world. Its posts are informative and concise, and are well worth your time. Read it to learn about new trends in online marketing and see how you can improve your conversion rates.

Convince & Convert

One of the best ways to boost the traffic of your online marketing blog is to use content marketing and conversion optimization techniques. The content on Convince & Convert focuses on practical tips for digital marketers. In addition to content marketing, the blog also covers topics related to social media, branding, and customer experience. Its weekly podcast, SocialPros, has an informative and insightful discussion on topics related to online marketing.

Ahrefs

One of the biggest advantages of using Ahrefs for online marketing is that it allows you to generate targeted, relevant leads by creating articles that rank highly on Google. Content like this helps businesses establish thought leadership, inspires current customers to buy more, and increases traffic to their websites. It also enables users to repurpose their content to reach new audiences on their preferred social media platform. Finally, it boosts domain rating and domain authority, two factors that are highly sought-after by Google.

Magnet4Blogging

If you are looking for an online marketing blog, Magnet4Blogging might be right for you. It shares tips and ideas on blogging and business. You can submit your own blog entry, as well as read other people’s blogs. You can also join its mailing list for regular updates. This will give you an idea of who else is reading the blog and how they are using it. You can learn from other people’s experiences, and use that knowledge to improve your own blog.

SearchEngineWatch

Listed at the top of the online marketing blog world is Search Engine Watch. The site features an eclectic mix of SEO and non-technical content. You can find out how to boost your SEO, learn about content marketing, and even learn how to use social media for business growth. You can even start an advertising campaign as a part-time job from home. The site is well organized and easy to find the subject you want to know more about.

WSI

For those of you who are not familiar with WSI and their online marketing services, let’s take a quick look. WSI is a global network of digital strategy thought leaders with offices in more than 80 countries. Their expertise, specialist partner network and proven methodologies make them uniquely positioned to deliver marketing solutions around the world. With this blog, WSI experts share their insights and best practices from their digital marketing solutions.

Courses taught in over 80 countries worldwide

The Digital Marketing Institute (DMI) is the world’s leading digital marketing certification body. Its courses have trained more sales professionals than any other certification body, and its programs are taught by industry experts. The DMI courses are industry-validated and taught in both online and traditional classroom settings in more than 80 countries. Students can learn from over 3,000 partners, including universities, training institutions, and enterprises from around the world.

The demand for digital marketing courses is greatest in Vietnam. The country boasts an ancient history, diverse culture, and quintessential landscape. Electronic products and coffee are among the most important exports from Vietnam, and its export-oriented manufacturing is robust. Vietnam has transformed itself from a developing country to one that is full of potential. With the help of the Digital Marketing Institute, businesses in Vietnam can compete internationally.

Flexible study options

If you are interested in becoming a successful digital marketer, the Digital Marketing Institute offers an MSc Masters degree. The program is a two-year, online program that culminates with a Master of Science in digital marketing. Its curriculum focuses on advanced digital marketing topics, including search strategy, social media, ecommerce, email marketing, and real-world research. Flexible study options are available to suit different schedules and learning needs.

The DMI EXPERT is a postgraduate course that provides the full breadth and depth of digital marketing knowledge. It teaches research and management skills needed for successful marketing. It carries a certificate that is rated level 11 in the Scottish Credit and Qualifications Framework, which is equivalent to the postgraduate diploma from a UK university. The online course can be completed in three to four years, and can be interrupted for up to 28 days.

Cost of courses

There are 278 digital marketing institute courses to choose from, ranging from three hours to nine months. Courses cover everything from SEO and social media marketing to paid search, analytics tracking, and more. Google Analytics is an important part of digital marketing and serves as a web analytics tool, providing insight for web optimization. It is also useful for connecting data from multiple marketing channels. But what’s the best digital marketing institute course to choose?

One of the best digital marketing institutes in New York, IIDE, offers online digital marketing courses for aspiring marketers. To enroll in their online digital marketing course, you must possess a 12th pass certificate or a graduation degree from a recognized college. If you want to enroll in IIDE’s class, you must have completed a bachelor’s degree and be 18 years old. Depending on your qualifications, the course duration may be anywhere from four to six months.

Careers in digital marketing are in high demand

Whether you’re looking to build a digital media empire or you’re simply interested in making a profit, there’s no shortage of opportunities in digital marketing. With the number of employees changing jobs, more people are opting for digital media careers. Employees are looking for job security, higher pay, and flexible work options. They also want to be part of an industry with a bigger purpose. Digital marketing careers are an excellent choice for this reason.

A career in digital marketing requires a lot of hands-on experience, and apprentices can be a great way to get started. Because the marketing world is so vast, it can be difficult to determine a specific specialty until you get some hands-on experience. Many marketing experts have dual skills – broad knowledge of several fields, but specialize in one. A good way to stand out from the crowd is to create an online portfolio. Showcase your skills beyond your resume with an online portfolio.

Salaries vary depending on experience

As with many other careers, experience plays a huge role in determining digital marketing salaries. For example, a recent graduate may earn $52,000 while a mid-level manager or senior director can make up to $105,000 per year. However, experience does not only measure the number of years you’ve worked in a marketing position, but also specific tools and skill sets you’ve used. For example, a marketing copywriter with expertise in mobile or analytics might earn significantly more than a marketing copywriter who has a few years’ experience in that field. Another way to determine the salary of a digital marketer is to check the salaries of a digital marketing specialist or a senior digital marketing director.

While it is true that many people in the field have a bachelor’s degree, it is not necessary to pursue a university degree to become a successful digital marketer. While a bachelor’s degree in communications, advertising, or business is sufficient for most roles, some marketers have started their careers without formal education. However, a postgraduate degree in digital marketing can increase your salary considerably. Whether you decide to study for a specialized course or complete a certificate program will depend on your specific needs, but an advanced degree in digital marketing will definitely help.

Location

Aside from years of experience, a digital marketing salary varies from region to region. The highest salaries are in metropolitan areas. In general, however, salary for mid-level managers is higher than the salary for senior roles. To determine whether you’re eligible for a higher salary, you’ll need to analyze the salary ranges for different digital marketing positions. Below, we’ve listed the most common locations for digital marketing jobs.

The average digital marketing salary is good for any level, but the cost of living in different areas can affect the amount of pay you earn. Taking these factors into account, we’ve come up with the average digital marketing salary in the United States. Location plays a huge role in digital marketing salary, as can concentration of talent. But how much should you be earning? If you’re already a digital marketing professional, you should consider earning more with a certification.

Job role

In this high-growth industry, a Digital marketing job role is one of the most exciting and varied. As the field evolves, a successful job candidate can expect to earn between £62,000 and £100,000 per annum. Job descriptions include managing social media accounts, developing content calendars, managing budgets, managing relationships with internal and external teams, and monitoring the performance of campaigns. Digital marketing roles are ideal for graduates looking for their first job, as well as seasoned marketers who want to specialize.

While there is no universally agreed salary for digital marketing roles, there are some key factors that are important to consider. First, the type of position you hold will have a direct impact on the salary you earn. Some roles pay more than others, but in general, the higher position you are in, the higher your salary. A Digital marketing job role can involve combining traditional marketing methods with online marketing. Finally, digital marketing roles can also involve participating in decision-making boards.

Coursera

If you’re looking for digital marketing classes, you’ve come to the right place. There are plenty of free courses on this popular online education platform. Courses are accredited by world-renowned universities and organizations, and they’re often free to audit. If you’d like to learn digital marketing from the comfort of your home, Coursera has over four thousand courses and a free trial. To get started on the course that you’d like, browse through the course offerings to find out which is best for you.

Optinmonster

If you want to learn more about digital marketing, Optinmonster offers free digital marketing courses on its online academy. This online training program teaches everything from SEO to social media to email marketing. The courses are easy to follow and are designed for beginners and intermediates. In this article, I’ll highlight three of these free courses. The next section will discuss what you need to know to boost your conversions.

Google

Digital marketing courses are available for both beginners and experienced professionals. There are many benefits of taking these courses. Digital marketing classes free on Google provide you with practical exercises, real-world examples, and certification. These courses are free and anyone can apply. In addition to helping you gain digital marketing skills, these classes can help you improve your career. To learn more, check out the information below. Digital marketing courses free on Google can also help you earn your own free certification!

Udemy

Digital marketing is a vital part of your business strategy. In this Udemy course, you will learn about the basics of digital marketing and how to brand your business. Other topics you will learn about include social media, paid advertising, and content marketing. These courses are taught through video content, and you will learn the tools and techniques necessary for successful marketing. You will also learn about SEO, video marketing, YouTube, Facebook groups, and paid advertisements.

SEMRUSH

A free digital marketing course from SEMRUSH Academy can help you become more proficient in the field. This course is taught by Greg Gifford and includes 11 one-hour lessons, hand-picked reading materials, and quizzes. It covers a variety of topics that are important to new and aspiring digital marketers, including content marketing, social media marketing, and search engine optimization. In addition to free online courses, SEMRUSH also offers certificates of completion and charger courses.

SEMrush

The SEMrush AI Writing Assistance Engine is a key feature that will play a major role in SEO in the coming year. It helps users create great content that will attract and engage potential customers. This tool is making SEO easier for everyone, even those with no SEO experience. The program has thousands of users every day who have learned the importance of SEO. Another feature of the SEMRush AI Writing Assistance Engine is MobileMonkey, a platform that lets marketers write a single chatbot funnel.

Hootsuite

In 2021, no social media marketing strategy can be complete without the help of digital marketing tools. For a small business, this means relying on a platform that allows you to manage multiple social media accounts, all under a single login and dashboard. With this platform, you can collaborate with team members, assign tasks, plot social media calendars, and schedule updates. You can even take courses through Hootsuite’s Podium for free!

MailChimp

MailChimp is a comprehensive solution for online marketing. Its creative assistant helps you create visually stunning emails, boost open rates, and improve your conversions. With its help, you can create signup forms, gauge interest, and create content to increase your sales and conversions. Mailchimp also offers free website and unlimited landing pages. Its intuitive interface makes using the service a breeze. You can also use Mailchimp for free to create and manage your landing pages and create a newsletter.

Wishpond

If you’re thinking about upgrading your digital marketing tools, you’ll want to look into Wishpond. Wishpond is a powerful platform that allows you to create custom forms and pop-ups, as well as change the date and time of sweepstakes. It also offers drag-and-drop customization and offers over 100 mobile-responsive templates. Wishpond lets you create and publish forms quickly and easily, which means that even if you’re not a web designer, you can still create and publish your own.

Canva

One of the most popular tools in the digital marketing world is Canva. This drag-and-drop design tool lets you create stunning graphics quickly and easily. You can browse through the catalog and select images, icons, and fonts to create attractive social media posts and graphics. You can even create your own designs by using free photo editing tools and templates. The Canva site is a great place to start for anyone new to the world of digital marketing.