src="https://buffer.com/resources/content/images/2023/07/skye-studios-NDLLFxTELrU-unsplash--1-.jpg" alt="How to Work With the TikTok Algorithm in 2023"> Have you ever wondered, while scrolling through TikTok, why some videos are so popular, but others of a similar quality barely get a look? It's not just the catchy music or dance moves that make a video popular. The secret behind the TikTok … [Read more...]

We all know that if we're not photographers ourselves, we always look for beautiful images to use in our blog posts, social media posts, and websites. We're used to seeing the same boring stock photos in various posts and websites. They can be expensive and look tacky. There are many websites that offer a large library of stunning free images. Keep reading if you're looking for a free … [Read more...]

The State of Original Content in Content Marketing While original content is important for building authority and driving traffic, standing out in today's competitive landscape is increasingly difficult. With AI content-generation tools on the rise, it's crucial to diversify your content marketing strategy. The Importance of Content Curation in Content Marketing Content curation, the gathering … [Read more...]

src="https://buffer.com/resources/content/images/2023/07/oleg-laptev-QRKJwE6yfJo-unsplash--1-.jpg" alt="How To Start A Newsletter"> As we know, newsletters have existed for a long time. (Even longer, if you consider the days before email). Since the beginning of the internet, they've been a staple. Email is a great way to reach audiences and has become the preferred content format for many … [Read more...]

LinkedIn is the hub for 772 millions users, where they can share their experiences and offer meaningful advice. LinkedIn is a great source of inspiration to 310 million users each month. LinkedIn, like all social media sites, is not limited to wealthy individuals. There is a huge presence of brands on LinkedIn. In fact, 89% of B2B marketing relies on this platform to generate leads. All this … [Read more...]

src="https://buffer.com/resources/content/images/2023/07/Header-for-Open-Beta-Blog.png" alt="The Results of Buffer's Build Week: Introducing our Open Beta Program and new Transparent Roadmap (+16 More Projects)"> The entire Buffer team took part in an unconventional activity for a week during July of this year. We all paused the work we do every day, cleaned our calendars and dedicated an … [Read more...]

What advice do you have for consistently generating high-quality social media content? What is your advice for consistently creating high-quality social media content? How can I improve my content quality? src="https://buffer.com/resources/content/images/2023/07/towfiqu-barbhuiya-0ZUoBtLw3y4-unsplash--1-.jpg" alt="Ask Buffer: How to Create High Quality Content"> How do I create and improve … [Read more...]

Do you want to find new ways of attracting high-value clients and leads for your healthcare brand or business? You are in luck. You can create meaningful relationships with patients by creating a strategy for demand generation and lead-generation. How do you go about creating a lead generation and demand gen strategy? Simple. Set up a plan for healthcare content marketing in your … [Read more...]

Did you know almost 63.4% of SEO roles require expertise with at least one tool? But then being a SEO manager is not all about tools, is it? You need to be adept at communication, analytical prowess, know your audience at the back of your hand, and have exceptional team management skills. We all know Search Engine Optimization (SEO) is one of the most critical aspects of digital marketing. And, … [Read more...]

Common Email Marketing Interview Questions for Cultural and Behavioral Assessment Before diving into technical questions, it's important to evaluate a candidate's cultural and behavioral skills. These interview questions will help you understand your email marketing candidates' thought processes, work ethics, team skills, values, motivations, and self-awareness. Here are some key questions to … [Read more...]